# [Improve your campaigns with Amazon Consent Signal](https://www.cookiebot.com/en/cookiebot-cmp-and-amazon-consent-signal/)

**How to share user consent with Amazon to ensure only consented data is used? Cookiebot CMP now has native support for Amazon Consent Signal, so consent is shared automatically — helping you meet privacy requirements and keep your campaigns performing.**

[Start free](https://admin.cookiebot.com/signup?lang=en&website_variant=185B) · [Explore demo](https://www.cookiebot.com/en/product-demo/)

*Used by: Pepco, Rural King, Orbico, Credit Exchange, Canon, Bauhaus*

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## Enable Amazon Consent Signal in Cookiebot CMP

### Drive performance with Amazon Ads

The Amazon Consent Signal (ACS) enables advertisers to share user consent preferences with Amazon Ads. If you transmit or make available to Amazon Ads any personal information in connection with your use of any Amazon advertising services, you need to either use the IAB European Transparency & Consent Framework (TCF) signal, or Amazon Consent Signal. These signals communicate your UK and EEA users' privacy choices to Amazon Ads.

Cookiebot CMP supports Amazon Consent Signal, so your data flow to Amazon stays automated and privacy-compliant.

[Check how to implement](https://support.cookiebot.com/hc/en-us/articles/22159908748316-Amazon-Consent-Signal-Cookiebot-Implementation-guide)

**Enable automatic signaling**

Amazon Consent Signal is built into Cookiebot CMP. That means you can enable it directly by adding the script to your website's code and setting it up to automatically share user consent with Amazon Ads and Marketing Cloud.

**Protect privacy, maintain performance**

Signal user consent in a privacy-conscious way to help support marketing continuity and compliant tracking. For advertisers that depend on exact measurement and strong first-party data strategies, the impact matters most.

**Deliver robust user experience**

Provide clear, customized consent banners that build trust and improve user experience — without compromising your website's speed, design or ad performance.

**Support GDPR-compliance**

Simplify your compliance with the latest European and US privacy regulations using automated solutions.

**Apply consent-based marketing**

Protect your ad revenue with Amazon Consent Signal. It helps you collect and share consented data to support compliance and optimize marketing efforts.

**Build trust and engagement**

Deliver a trustworthy user experience that drives engagement while maintaining full control over your website's design. Stand out while building customer loyalty.

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## Why choose Cookiebot CMP?

### Manage all consent modes in one platform

Google. Microsoft. Amazon.

Amazon isn't the only platform relying on consent signals to power advertising performance. Today, accurate and aligned consent is essential across every major ad ecosystem.

With Cookiebot CMP, you manage [Google Consent Mode](https://www.cookiebot.com/en/cookiebot-cmp-google-consent-mode/), [Microsoft UET and Clarity Consent Mode](https://www.cookiebot.com/en/microsoft-consent-mode-cmp/), and Amazon Consent Signal (ACS) from one centralized platform. No scattered tools. No duplicate tagging. No complex reconfigurations.

- Stay ahead of evolving global privacy requirements
- Send consistent, compliant signals to Google, Microsoft, and Amazon
- Improve signal quality for better optimization and more accurate reporting
- Reduce manual work for marketing and engineering teams

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## The most trusted cookie consent solution

- 2.4M websites and apps
- 8.8B monthly user consents
- 600.000+ customers
- 99%+ customer retention rate

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## The power of Cookiebot CMP

Watch this demo as we guide you through the quick setup process and highlight the main features that make Cookiebot CMP essential for your business.

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## Easy and automated

Designed with automated and scalable processes for technical and non-technical teams

- Meet privacy compliance in 3 easy steps
- Easy and seamless integrations with popular CMS platforms
- Automated identification and categorization of cookies and trackers in use
- Compatible with multiple implementation methods based on your tech stack

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## Fully customizable

Personalize your consent banner for consistent branding and a great user experience.

- Get started quickly with high-quality pre-built templates
- Highly customizable via HTML, CSS, or JavaScript
- Flexible banner configuration and language based on the user's geographic location
- Supports 47+ languages

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## State of the art legal tech

Use the latest legal expertise and tech innovations to gain control over your website's data privacy

- Out-of-the-box privacy compliance with the [GDPR](https://www.cookiebot.com/en/gdpr/) and ePrivacy Directive
- Integrations with Google Tag Manager, [IAB TCF v2.2](https://www.cookiebot.com/en/tcf/), and more
- Automatic support for the latest version of [Microsoft Consent Mode](https://www.cookiebot.com/en/microsoft-consent-mode-cmp/)
- Continuous updates to ensure alignment with evolving regulations

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## Frequently asked questions

**What is Amazon Ads?**

Amazon Ads can help you connect with customers in the places they love to be. Amazon Ads is designed for businesses of all sizes, offering products and solutions to match your advertising objectives — from driving brand awareness to consideration and purchase. Amazon suite of ad tech solutions, including Amazon DSP and Amazon Marketing Cloud, help brands and advertisers reach their marketing goals, on Amazon and beyond.

**Why do advertisers need ACS?**

Advertisers using Amazon Ads need to share consent status with Amazon to meet privacy regulations and respect user consent. Without ACS, Amazon can't process personal data for retargeting, measurement, or personalization.

**Is ACS GDPR-compliant?**

Yes, Amazon Consent Signal is designed to comply with the [GDPR](https://www.cookiebot.com/en/gdpr/) and other data protection regulations. Cookiebot CMP helps ensure that consent is gathered, stored, and transmitted in line with privacy laws.

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## Product
[Cookiebot™ Consent Solution](https://www.cookiebot.com/en/cookie-consent-solution/) · [Usercentrics for Wix](https://www.cookiebot.com/en/cookiebot-for-wix-by-usercentrics-app/) · [WordPress Plugin](https://www.cookiebot.com/en/new-wp-cookie-plugin/) · [Pricing](https://www.cookiebot.com/en/pricing/)

## Regulations
[DMA (EU)](https://www.cookiebot.com/en/digital-markets-act-dma/) · [GDPR (EU)](https://www.cookiebot.com/en/gdpr/) · [CCPA (California)](https://www.cookiebot.com/en/what-is-ccpa/) · [VCDPA (Virginia)](https://www.cookiebot.com/en/virginia-vcdpa/) · [LGPD (Brazil)](https://www.cookiebot.com/en/lgpd/) · [TCF v2.3 (IAB)](https://www.cookiebot.com/en/tcf/) · [Google Consent Mode](https://www.cookiebot.com/en/cookiebot-cmp-google-consent-mode/) · [Microsoft UET Consent Mode](https://www.cookiebot.com/en/microsoft-consent-mode-cmp/)

## Partners
[Become an affiliate](https://www.cookiebot.com/en/affiliates/) · [Become a partner](https://www.cookiebot.com/en/resellers/) · [Find a partner](https://www.cookiebot.com/en/cookiebot-reseller/)

## Resources
[Blog](https://www.cookiebot.com/en/blog/) · [Digital Markets Act Hub](https://www.cookiebot.com/en/digital-markets-act-dma-resources/) · [Google Consent Mode Hub](https://www.cookiebot.com/en/google-consent-mode-resources/) · [Google Consent Mode V2 Certification](https://courses.usercentrics.com/course/google-consent-mode-v2) · [Google Consent Audit Fixes](https://www.cookiebot.com/en/google-consent-audit-fixes/) · [Developer documentation](https://www.cookiebot.com/en/developer/) · [Cookiebot vs CookieYes](https://www.cookiebot.com/en/cookiebot-best-cookieyes-alternative/) · [Cookiebot vs OneTrust](https://www.cookiebot.com/en/onetrust-alternative/) · [Cookie Banner Cost Calculator](https://www.cookiebot.com/en/cookie-banner-pricing-calculator/)

## Company
[About us](https://www.cookiebot.com/en/about/) · [Careers](https://usercentrics.com/career/) · [Support](https://support.cookiebot.com/hc/en-us/)

---
[Privacy Policy](https://www.cookiebot.com/en/privacy-policy/) · [Terms of Service](https://www.cookiebot.com/en/terms-of-service/) · [Cookie Declaration](https://www.cookiebot.com/en/cookie-declaration/) · [Data Processing Agreement](https://www.cookiebot.com/en/data-processing-agreement/)

©2026 Cookiebot™ by [Usercentrics](https://usercentrics.com/)

---

## Product
[Cookiebot™ Consent Solution](https://www.cookiebot.com/en/cookie-consent-solution/) · [Usercentrics for Wix](https://www.cookiebot.com/en/cookiebot-for-wix-by-usercentrics-app/) · [WordPress Plugin](https://www.cookiebot.com/en/new-wp-cookie-plugin/) · [Pricing](https://www.cookiebot.com/en/pricing/)

## Regulations
[DMA (EU)](https://www.cookiebot.com/en/digital-markets-act-dma/) · [GDPR (EU)](https://www.cookiebot.com/en/gdpr/) · [CCPA (California)](https://www.cookiebot.com/en/what-is-ccpa/) · [VCDPA (Virginia)](https://www.cookiebot.com/en/virginia-vcdpa/) · [LGPD (Brazil)](https://www.cookiebot.com/en/lgpd/) · [TCF v2.3 (IAB)](https://www.cookiebot.com/en/tcf/) · [Google Consent Mode](https://www.cookiebot.com/en/cookiebot-cmp-google-consent-mode/) · [Microsoft UET Consent Mode](https://www.cookiebot.com/en/microsoft-consent-mode-cmp/)

## Partners
[Become an affiliate](https://www.cookiebot.com/en/affiliates/) · [Become a partner](https://www.cookiebot.com/en/resellers/) · [Find a partner](https://www.cookiebot.com/en/cookiebot-reseller/)

## Resources
[Blog](https://www.cookiebot.com/en/blog/) · [Digital Markets Act Hub](https://www.cookiebot.com/en/digital-markets-act-dma-resources/) · [Google Consent Mode Hub](https://www.cookiebot.com/en/google-consent-mode-resources/) · [Google Consent Mode V2 Certification](https://courses.usercentrics.com/course/google-consent-mode-v2) · [Google Consent Audit Fixes](https://www.cookiebot.com/en/google-consent-audit-fixes/) · [Developer documentation](https://www.cookiebot.com/en/developer/) · [Cookiebot vs CookieYes](https://www.cookiebot.com/en/cookiebot-best-cookieyes-alternative/) · [Cookiebot vs OneTrust](https://www.cookiebot.com/en/onetrust-alternative/) · [Cookie Banner Cost Calculator](https://www.cookiebot.com/en/cookie-banner-pricing-calculator/)

## Company
[About us](https://www.cookiebot.com/en/about/) · [Careers](https://usercentrics.com/career/) · [Support](https://support.cookiebot.com/hc/en-us/)

---
[Privacy Policy](https://www.cookiebot.com/en/privacy-policy/) · [Terms of Service](https://www.cookiebot.com/en/terms-of-service/) · [Cookie Declaration](https://www.cookiebot.com/en/cookie-declaration/) · [Data Processing Agreement](https://www.cookiebot.com/en/data-processing-agreement/)

©2026 Cookiebot™ by [Usercentrics](https://usercentrics.com/)