Future-proof your marketing growth with Server-Side Tagging

Improve campaign performance and reduce costs with an easy-to-use, integrated Server-Side Tagging and consent management solution. Make the move to a first-party system to gain control of your tracking and send higher-quality data to your ad channels.

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Our integrated solution helps you future-proof your marketing strategies while maximizing revenue potential. Securely sending conversion data to platforms like GTM, GA4, Meta, and Google Ads provides access to high-quality insights for growth.

Improved data control leads to higher attribution, enabling more precise campaign optimization and increased return on investment. With reduced reliance on third-party vendors, you can retain ownership of your customer data and improve overall security. 

Server-Side Tagging and an integrated consent banner help you achieve sustainable marketing success while staying compliant in a privacy-first digital era.

What customers are saying about Server-Side Tagging

“The setup of Usercentrics Server-Side Tagging was straightforward and worked exactly as described. The free quota was sufficient for our testing purposes. Besides that, the tracking runs smoothly and reliably. Overall, a good product that impresses with easy handling and stable performance.”
— CEO, jubelsturm.com
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Increased data control, compliance, and reliability

Gain complete control over your customer data. Increase loyalty, retention, and referrals by becoming a brand that people trust. With Server-Side Tagging, your business manages collected data directly, rather than handing it over to third-party vendors.


Enhanced marketing results

Empower your online marketing performance with our Server-Side Tagging solution. Benefit from precise tracking, improved attribution, and faster website performance to increase opt-in and conversion rates while reducing ad costs. This essential tool helps you optimize your data-driven marketing strategy, even as third-party cookies phase out.


Improved website performance (page loading time)

With Server-Side Tagging, you can reduce the number of tags firing in the browser, minimizing client-side script execution. This enhances website performance, improves organic rankings, and delivers a seamless user experience — ultimately increasing conversion rates and lowering Customer Acquisition Cost (CAC).

Ready to take complete control over your data flows?

Future-proof your business and get ahead of your competitors. Server-Side Tagging is the only way forward for marketers in the new Privacy-Led Marketing era.

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