{"id":13372,"date":"2024-01-04T14:42:26","date_gmt":"2024-01-04T13:42:26","guid":{"rendered":"https:\/\/www.cookiebot.com\/en\/?page_id=13372"},"modified":"2026-03-30T17:47:24","modified_gmt":"2026-03-30T15:47:24","slug":"tcf","status":"publish","type":"page","link":"https:\/\/www.cookiebot.com\/us\/tcf\/","title":{"rendered":"What is the IAB Transparency and Consent Framework?"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-who-benefits-from-the-iab-tcf\">Who benefits from the IAB TCF?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-consumers\">Consumers<\/h3>\n\n\n\n<p><strong>Who is a consumer?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>End-users of websites and mobile apps<\/li>\n<\/ul>\n\n\n\n<p><strong>How do they benefit? <\/strong>Consumers receive clear information about what data is being collected and for what purpose. They can easily give or withdraw consent for different types of data processing and advertising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-publishers\">Publishers<\/h3>\n\n\n\n<p><strong>Who is a publisher?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Websites and apps that monetize their platforms with digital advertising<\/li>\n\n\n\n<li>Online media outlets<\/li>\n<\/ul>\n\n\n\n<p><strong>How do they benefit? <\/strong>Publishers have a streamlined way to obtain consent and manage user preferences. They can serve ads to consumers and maintain their revenue streams while respecting user privacy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-advertisers\">Advertisers<\/h3>\n\n\n\n<p><strong>Who is an advertiser?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Third parties who advertise on publishers\u2019 platforms<\/li>\n\n\n\n<li>Ad tech vendors<\/li>\n<\/ul>\n\n\n\n<p><strong>How do they benefit? <\/strong>Advertisers or vendors can reliably interpret and apply user consent across various platforms and services. They have a standardized and simplified way to comply with complex data privacy laws like <a href=\"\/en\/gdpr\/\">the General Data Protection Regulation (GDPR)<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-iab-transparency-and-consent-framework-for-publishers\">IAB Transparency and Consent Framework for publishers<\/h2>\n\n\n\n<p>The IAB Transparency and Consent Framework communicates user consent choices between three players in digital advertising:<\/p>\n\n\n\n<ul style=\"background-color:#f2f7fe\" class=\"wp-block-list cb-rounded has-background\">\n<li>You, the publisher<\/li>\n\n\n\n<li>Third parties who advertise on your website or app<\/li>\n\n\n\n<li>The consent management platform (CMP) you use to obtain user consent<\/li>\n<\/ul>\n\n\n\n<p>The goal of the IAB TCF is to standardize the approach to data privacy and provide a consistent method for publishers and vendors to become compliant with the GDPR and ePrivacy Directive.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-implement-the-iab-tcf-a-step-by-step-guide-for-publishers\">How to implement the IAB TCF: a step-by-step guide for publishers<\/h3>\n\n\n\n<ol style=\"background-color:#f2f7fe\" class=\"wp-block-list is-style-default cb-rounded has-background\">\n<li>Select the advertisers or vendors you want to work with with IAB Europe\u2019s Global Vendor List (GVL).<\/li>\n\n\n\n<li>Implement a CMP that integrates with the latest version IAB TCF, such as <a href=\"\/\">Cookiebot CMP<\/a>.<\/li>\n\n\n\n<li>Configure your CMP settings.<\/li>\n\n\n\n<li>Display a GDPR-compliant consent banner to users who visit your website or app.<\/li>\n\n\n\n<li>Capture and record user consent.<\/li>\n\n\n\n<li>Communicate user preferences to vendors.<\/li>\n<\/ol>\n\n\n\n<p>If you use Google's advertising services like AdSense, AdMob, or Google Ad Manager and would like to work with advertisers or ad tech vendors who aren\u2019t on the GVL, you can do so using <a href=\"https:\/\/usercentrics.com\/knowledge-hub\/google-additional-consent-guide-publishers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google\u2019s Additional Consent<\/a> with your CMP.&nbsp;<\/p>\n\n\n\n<p>This enables you to send consent signals to display ads from Google ad tech vendors to consumers while remaining compliant with data protection regulations like the GDPR.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-you-should-use-a-cmp-that-integrates-with-the-iab-tcf\">Why you should use a CMP that integrates with the IAB TCF<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-enable-gdpr-compliance\">Enable GDPR compliance<\/h4>\n\n\n\n<p>The IAB TCF was established to align with the GDPR, providing a standardized approach to handling user data and consent. By adhering to the IAB\u2019s GDPR framework, you can meet the required legal standards for data protection.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-required-to-serve-ads-in-the-eu-eea-and-uk\">Required to serve ads in the EU, EEA, and UK<\/h4>\n\n\n\n<p>Google has released a <a href=\"https:\/\/support.google.com\/adsense\/answer\/13554116\" target=\"_blank\" rel=\"noreferrer noopener\">list of certified CMPs<\/a> that must integrate with the IAB TCF as a condition for certification. Starting January 16, 2024, you must use a Google-certified CMP if you want to serve ads to users in the EU, EEA, and UK using Google's advertising services. <strong>Cookiebot CMP is a <\/strong><a href=\"\/en\/google-certified-cmp-requirement-cookiebot\/\"><strong>Google-certified CMP<\/strong><\/a><strong> partner.<\/strong><\/p>\n\n\n\n<p class=\"cb-rounded has-background\" style=\"background-color:#f2f7fe\"><a href=\"\/en\/google-certified-cmp-requirement-cookiebot\/\">Learn more about Google\u2019s requirements to serve ads to users without disruption.<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-build-trust-with-end-users\">Build trust with end-users<\/h4>\n\n\n\n<p>By implementing a CMP that's compliant with the TCF, you demonstrate to end-users that you respect their privacy and handle their data responsibly. This builds trust, giving them more confidence to interact with your online content and ads.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-earn-ad-revenue-with-peace-of-mind\">Earn ad revenue with peace of mind<\/h4>\n\n\n\n<p>A CMP that aligns with the IAB TCF framework can also contribute to earning ad revenue more effectively. Implementing IAB TCF v2.2 offers you more control in establishing the legal basis for collaborating with vendors, potentially boosting your ad revenue. With a CMP that integrates with the IAB TCF, you can continue earning ad revenue with peace of mind, knowing that you're following the best practices in user data handling.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-the-iab-tcf-v2-2-and-how-does-it-impact-publishers\">What is the IAB TCF v2.2 and how does it impact publishers?<\/h2>\n\n\n\n<p>The IAB TCF v2.2 (which is also referred to as \u201cIAB CMP framework\u201d) was implemented in May 2023.<\/p>\n\n\n\n<p>IAB Europe introduced these policy and technical updates to make the TCF GDPR-compliant in light of evolving case law, guidelines from Data Protection Authorities and changing market needs.<\/p>\n\n\n\n<p>It brings several changes for you, including:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-default cb-rounded\">\n<li>The framework now requires you to obtain explicit consent for processing data for ads and personalized content.<\/li>\n\n\n\n<li>Your cookie consent banner must display the total number of vendors in the first layer.<\/li>\n\n\n\n<li>You must enable users to easily access the CMP if they wish to withdraw or revoke consent once given.<\/li>\n\n\n\n<li>You must maintain detailed records of user consents, noting exactly what each user agreed to.<\/li>\n<\/ul>\n\n\n\n<p>Using a CMP that is registered with the TCF, like Cookiebot CMP, enables you to easily comply with these requirements.<\/p>\n\n\n\n<p class=\"cb-rounded has-background\" style=\"background-color:#f2f7fe\"><a href=\"\/en\/iab-tcf-cookies\/\"><strong>Learn more about the IAB Transparency and Consent Framework v2.2 (TCF v2.2)<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Cookiebot CMP can help you be IAB TCF compliant<\/h2>\n\n\n\n<p>Cookiebot CMP can help you meet the requirements of the IAB Transparency and Consent Framework. This can enable you to seamlessly serve ads to consumers in the EU, EEA, and UK, while continuing to use Google ad tech platforms for uninterrupted advertising revenue.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cookiebot CMP features that enable IAB TCF compliance<\/h3>\n\n\n\n<ul style=\"background-color:#f2f7fe\" class=\"wp-block-list is-style-cb-checked-list cb-rounded has-background\">\n<li>Is a Google-certified CMP<\/li>\n\n\n\n<li>Easy to <a href=\"https:\/\/support.cookiebot.com\/hc\/en-us\/articles\/360015693200-Your-Cookiebot-banner-when-using-the-IAB-TCF-integration\">set up IAB TCF v2.2 integration<\/a><\/li>\n\n\n\n<li>Easy consent withdrawal procedure that aligns with IAB TCF v2.2 requirements<\/li>\n\n\n\n<li>Supports Google Additional Consent to compliantly work with non-GVL advertisers<\/li>\n\n\n\n<li>Enables you to obtain and record valid user consent for data processing purposes<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Cookiebot CMP consent banner features for IAB TCF compliance<\/h3>\n\n\n\n<ul style=\"background-color:#f2f7fe\" class=\"wp-block-list is-style-cb-checked-list cb-rounded has-background\">\n<li>Detailed vendor disclosure on the cookie consent banner<\/li>\n\n\n\n<li>Standard, non-editable, IAB-certified message displayed in the banner<\/li>\n\n\n\n<li>Customization available for you to display your own cookie text, including a link to your privacy policy or cookie policy<\/li>\n\n\n\n<li>Ad settings tab for consumers to choose between IAB purposes and vendors before submitting their consent<\/li>\n\n\n\n<li>Total number of parties data will be shared with is displayed on the first layer of the banner<\/li>\n\n\n\n<li>30 languages supported by the IAB available for use on the banner<\/li>\n<\/ul>\n\n\n\n<div id=\"cb-step-card-block\" class=\"cb-step-cards cb-ctx--base\">\n    <div class=\"cb-step-cards__inner\">\n                    <div class=\"cb-step-cards__heading-wp\">\n                <h2 class=\"cb-step-cards__heading no-default-margin\">Secure your ad revenue with TCF 2.2 and Cookiebot<\/h2>\n            <\/div>\n                        <div class=\"cb-step-cards__step cb-step-cards__layout--default\"\n             style=\"--steps: 3\">\n                                                                <a href=\"https:\/\/admin.cookiebot.com\/signup\"\n                    target=\"_blank\"\n                    class=\"cb-step-cards__step--link no-default-link-decoration\">\n                                <div\n                    class=\"cb-step-cards__step--column\">\n                                                                <h3 class=\"cb-step-cards__step--heading like-h4\">Step 1<\/h3>\n                                                                <div class=\"cb-step-cards__step--subheading\">Create an account and add your domain<\/div>\n                                                                <div class=\"cb-step-cards__step--content\">\n                            <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8819\" src=\"https:\/\/www.cookiebot.com\/en\/wp-content\/uploads\/sites\/7\/2023\/04\/step1-300x167.png\" alt=\"Log In Screenshot - Cookiebot\" width=\"300\" height=\"167\" srcset=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step1-300x167.png 300w, https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step1.png 650w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n                        <\/div>\n                                    <\/div>\n                                    <\/a>\n                                                                                <a href=\"https:\/\/admin.cookiebot.com\/signup\"\n                    target=\"_blank\"\n                    class=\"cb-step-cards__step--link no-default-link-decoration\">\n                                <div\n                    class=\"cb-step-cards__step--column\">\n                                                                <h3 class=\"cb-step-cards__step--heading like-h4\">Step 2<\/h3>\n                                                                <div class=\"cb-step-cards__step--subheading\">Select and customize your banner <\/div>\n                                                                <div class=\"cb-step-cards__step--content\">\n                            <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8820\" src=\"https:\/\/www.cookiebot.com\/en\/wp-content\/uploads\/sites\/7\/2023\/04\/step2-300x167.png\" alt=\"\" width=\"300\" height=\"167\" srcset=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step2-300x167.png 300w, https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step2.png 650w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n                        <\/div>\n                                    <\/div>\n                                    <\/a>\n                                                                                <a href=\"https:\/\/admin.cookiebot.com\/signup\"\n                    target=\"_blank\"\n                    class=\"cb-step-cards__step--link no-default-link-decoration\">\n                                <div\n                    class=\"cb-step-cards__step--column\">\n                                                                <h3 class=\"cb-step-cards__step--heading like-h4\">Step 3<\/h3>\n                                                                <div class=\"cb-step-cards__step--subheading\">Implement the code into your website. Done!<\/div>\n                                                                <div class=\"cb-step-cards__step--content\">\n                            <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8821\" src=\"https:\/\/www.cookiebot.com\/en\/wp-content\/uploads\/sites\/7\/2023\/04\/step3-300x167.png\" alt=\"\" width=\"300\" height=\"167\" srcset=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step3-300x167.png 300w, https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/step3.png 650w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n                        <\/div>\n                                    <\/div>\n                                    <\/a>\n                                    <\/div>\n        <a id=\"27e22b05-b913-448b-99f6-b87e7a9006a3\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-icon-right cb-button-center\" href=\"https:\/\/admin.cookiebot.com\/signup\" target=\"_blank\">\n<span>Start your 14-day free trial<\/span><\/a>\n                    <div class=\"cb-step-cards__footer\">\n                                    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2023\/04\/Icon.svg?v=f9c08f4b72311b94\" alt=\"Cancel any time\"\n                         width=\"24\"\n                         height=\"24\">\n                                Cancel any time            <\/div>\n            <\/div>\n<\/div>\n\n\n<div class=\"cta-block cta-block--size-s cta-block--only-buttons cb-ctx--blue\">\n        <div class=\"cta-block__glass\">\n        <div class=\"cta-block__inner\">\n            <div class=\"cta-block__left-column\">\n                                                    <h2 class=\"cta-block__title no-default-margin like-h4\">\n                        Chat with our product team                    <\/h2>\n                                                    <div class=\"cta-block__description like-text-md\">\n                        <p >Curious how Usercentrics Server-Side Tagging fits your stack or use case? Talk directly with the people who built it \u2014 no fluff, just answers.<\/p>\n                    <\/div>\n                                                                                                                                                <div class=\"cta-block__contact-person\">\n                        <img decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2025\/09\/Kim_Skovgaards.jpg\" class=\"cta-block__contact-person__photo\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2025\/09\/Kim_Skovgaards.jpg 512w, https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2025\/09\/Kim_Skovgaards-300x300.jpg 300w, https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2025\/09\/Kim_Skovgaards-150x150.jpg 150w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/>                                                    <div class=\"cta-block__contact-person__name\">Kim Skovgaards<\/div>\n                                            <\/div>\n                                            <\/div>\n                            <div class=\"cta-block__right-column\">\n                                                                <div class=\"cta-block__buttons\">\n                                                    <div class=\"cta-block__buttons__button-wp\">\n                                <a id=\"3bffdaa5-2257-413d-a591-a52a15a9aa85\" class=\"cb-button cb-button-size-l cb-button-contained  no-default-link-decoration cb-button-icon-left cta-block__buttons__button\" href=\"javascript:void(0)\" target=\"_self\" data-modal-id=\"tcf_contact\">\n<img src='https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2025\/09\/CalendarOutlined.svg?v=125d2db99453daaa' alt='CalendarOutlined.svg?v=125d2db99453daaa' width='20' height='20' data-no-lazy><span>Book a call now<\/span><\/a>\n                                                            <\/div>\n                                                                        <\/div>\n                                                        <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n\n<div class=\"cb-faqs\" >\n    <div class=\"cb-faqs__heading\">\n        <h2>Frequently asked questions<\/h2>\n    <\/div>\n\n    <div class=\"cb-faqs__list\">\n            <noscript>\n        <style>\n            .cb-faq__answer {\n                height: auto !important;\n            }\n        <\/style>\n    <\/noscript>\n<div class=\"cb-faq\"\n     id=\"faq-what-is-the-tcf-framework\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-what-is-the-tcf-framework-answer\"\n        >\n            What is the TCF framework?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-what-is-the-tcf-framework-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>The IAB TCF is a set of standards and protocols developed by the IAB Europe to help ensure transparency and user consent in digital advertising, in line with data privacy laws like the GDPR. The TCF enables consumers to give or withhold consent and exercise their right to object to data processing, ensuring control over personal data.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-what-is-the-tcf-framework');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-what-is-the-tcf-framework'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-what-does-the-iab-tcf-v2-2-do\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-what-does-the-iab-tcf-v2-2-do-answer\"\n        >\n            What does the IAB TCF v2.2 do?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-what-does-the-iab-tcf-v2-2-do-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>The IAB TCF v2.2 updates the Transparency and Consent Framework to enhance user privacy and choice in digital advertising, offering clearer consent options, improved transparency, and stronger compliance with evolving data privacy regulations like the GDPR.<\/p>\n<p>It includes refined guidelines for publishers and advertisers to manage user data more responsibly, and facilitates better communication between all parties in the digital advertising ecosystem, ensuring a more user-centric approach to data processing and advertising practices.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-what-does-the-iab-tcf-v2-2-do');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-what-does-the-iab-tcf-v2-2-do'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-what-is-iab-tcf-v2-2-for-publishers\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-what-is-iab-tcf-v2-2-for-publishers-answer\"\n        >\n            What is IAB TCF v2.2 for publishers?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-what-is-iab-tcf-v2-2-for-publishers-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>IAB TCF v2.2 requires publishers to obtain explicit user consent for data usage in ads and personalized content, enhancing user rights and privacy. It requires that the cookie consent banner display the complete number of vendors upfront, ensuring greater transparency. Publishers must also make it easy for users to manage their consent preferences, including withdrawing or changing consent choices through the CMP. Further, publishers must keep accurate and detailed records of each user's consent decisions, emphasizing accountability and precise tracking of user preferences.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-what-is-iab-tcf-v2-2-for-publishers');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-what-is-iab-tcf-v2-2-for-publishers'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-how-does-cookiebot-help-enable-iab-tcf-v2-2-compliance\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-how-does-cookiebot-help-enable-iab-tcf-v2-2-compliance-answer\"\n        >\n            How does Cookiebot&trade; help enable IAB TCF v2.2 compliance?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-how-does-cookiebot-help-enable-iab-tcf-v2-2-compliance-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>Cookiebot CMP has several features that enable compliance with IAB TCF v2.2. It has an integration with the IAB TCF v2.2 and is a Google-certified CMP, meaning publishers will be able to serve ads to users in the EU, EEA and UK without disruption. It enables publishers to obtain and record consent as per the TCF\u2019s requirements, and it enables consumers to easily withdraw or revoke consent once given. The cookie consent banner has specific settings that comply with the TCF, which includes displaying the total number of vendors on the first layer, an IAB-certified message displayed in the banner, and an ad settings tab for consumers to choose between IAB purposes and vendors to give consent.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-how-does-cookiebot-help-enable-iab-tcf-v2-2-compliance');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-how-does-cookiebot-help-enable-iab-tcf-v2-2-compliance'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-what-is-a-tcf-registered-cmp\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-what-is-a-tcf-registered-cmp-answer\"\n        >\n            What is a TCF registered CMP?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-what-is-a-tcf-registered-cmp-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>A TCF CMP is a tool that helps publishers and advertisers comply with the GDPR and ePrivacy Directive by managing user consent for data processing and advertising in line with the TCF\u2019s guidelines. CMPs must register with the TCF and follow its policies, which include providing transparency and choices to users regarding vendors and purposes, capturing and storing users' privacy choices, and ensuring that these choices can be communicated to vendors. Cookiebot CMP is registered with the IAB and follows the IAB CMP framework.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-what-is-a-tcf-registered-cmp');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-what-is-a-tcf-registered-cmp'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-how-do-you-obtain-tcf-consent\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-how-do-you-obtain-tcf-consent-answer\"\n        >\n            How do you obtain TCF consent?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-how-do-you-obtain-tcf-consent-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>TCF is a framework that enables publishers and advertisers to comply with data privacy laws like the GDPR and ePrivacy Directive. To obtain TCF consent means you must obtain explicit consent under the GDPR\u2019s requirements. Using a CMP that integrates with the IAB TCF v2.2 can help achieve this.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-how-do-you-obtain-tcf-consent');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-how-do-you-obtain-tcf-consent'));\n            });\n        <\/script>\n    <\/div>\n<div class=\"cb-faq\"\n     id=\"faq-where-can-i-get-support-implementing-the-cookiebottm-consent-banner-with-the-iab-tcf-integration\">\n        <button\n            class=\"cb-faq__question\"\n            type=\"button\"\n            aria-expanded=\"false\"\n            aria-controls=\"faq-where-can-i-get-support-implementing-the-cookiebottm-consent-banner-with-the-iab-tcf-integration-answer\"\n        >\n            Where can I get support implementing the CookiebotTM consent banner with the IAB TCF integration?            <span class=\"cb-faq__toggle\" aria-hidden=\"true\"><\/span>\n        <\/button>\n        <div class=\"cb-faq__answer\" id=\"faq-where-can-i-get-support-implementing-the-cookiebottm-consent-banner-with-the-iab-tcf-integration-answer\">\n            <div class=\"cb-faq__answer__inner\">\n                <p>If you\u2019re looking for instructions on how to setup and implement the Cookiebot&trade; consent banner with the IAB TCF v2.2 integration enabled, please see our support article on this subject <a href=\"https:\/\/support.cookiebot.com\/hc\/en-us\/articles\/360007652694\" rel=\"noopener\" target=\"_blank\">here<\/a>.<\/p>\n            <\/div>\n        <\/div>\n        <script>\n            cbFaqItemPreload('faq-where-can-i-get-support-implementing-the-cookiebottm-consent-banner-with-the-iab-tcf-integration');\n            window.addEventListener('load', function () {\n                new Cb_Faq(document.getElementById('faq-where-can-i-get-support-implementing-the-cookiebottm-consent-banner-with-the-iab-tcf-integration'));\n            });\n        <\/script>\n    <\/div>\n            <\/div>\n\n    <\/div>\n\n\n\n<p><\/p>\n\n\n<div class=\"cta-block cta-block--size-s cta-block--only-buttons cb-ctx--blue\">\n        <div class=\"cta-block__glass\">\n        <div class=\"cta-block__inner\">\n            <div class=\"cta-block__left-column\">\n                                                                    <div class=\"cta-block__description like-text-md\">\n                        <p><strong>Protect your ad revenue<\/strong><br \/>\nMeet the requirements of the IAB Transparency and Consent Framework to serve ads to your visitors without interruption.<\/p>\n                    <\/div>\n                                                                                                                                                        <\/div>\n                            <div class=\"cta-block__right-column\">\n                                                                <div class=\"cta-block__buttons\">\n                                                    <div class=\"cta-block__buttons__button-wp\">\n                                <a id=\"f684eb08-e91b-4d6a-984c-29b7b6c8150c\" class=\"cb-button cb-button-size-l cb-button-contained  no-default-link-decoration cb-button-icon-right cta-block__buttons__button\" href=\"https:\/\/admin.cookiebot.com\/signup\" target=\"_blank\">\n<span>Start 14-day free trial<\/span><\/a>\n                                                            <\/div>\n                                                                        <\/div>\n                                                        <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who benefits from the IAB TCF? Consumers Who is a consumer? How do they benefit? Consumers receive clear information about what data is being collected and for what purpose. They can easily give or withdraw consent for different types of data processing and advertising. Publishers Who is a publisher? How do they benefit? Publishers have [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"editor_notices":[],"footnotes":""},"tags":[],"class_list":["post-13372","page","type-page","status-publish","hentry"],"acf":[],"thumbnail_status":false,"thumbnail_url":"https:\/\/www.cookiebot.com\/us\/wp-content\/uploads\/sites\/8\/2022\/06\/cookiebot-by-uc-logo-thumb-blue_1200x630_ffffff.png","_links":{"self":[{"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/pages\/13372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/comments?post=13372"}],"version-history":[{"count":0,"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/pages\/13372\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/media?parent=13372"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cookiebot.com\/us\/wp-json\/wp\/v2\/tags?post=13372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}