{"id":4484,"date":"2025-04-02T08:22:57","date_gmt":"2025-04-02T08:22:57","guid":{"rendered":"https:\/\/www.cookiebot.com\/fr\/?page_id=4484"},"modified":"2026-05-04T14:42:37","modified_gmt":"2026-05-04T14:42:37","slug":"first-impressions-matter","status":"publish","type":"page","link":"https:\/\/www.cookiebot.com\/fr\/first-impressions-matter\/","title":{"rendered":"first impressions matter"},"content":{"rendered":"<div class=\"bg-brand-black cb-flex-row--background-right cb-ctx--dark\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--10-xl); --padding-bottom: var(--wp--preset--spacing--10-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:1;align-self:flex-start;\">\n    \n\n<h1 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-cd73c5819cb6c287827a04f48a283701\" id=\"h-une-premiere-impression-peut-tout-changer\"><strong><strong>UNE PREMI\u00c8RE IMPRESSION PEUT TOUT CHANGER.<\/strong><\/strong><\/h1>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-b006cd1db92606ae404486b195181edb\">Sur le web, tout se joue en quelques secondes. Un visiteur qui doute, c\u2019est un visiteur qui s\u2019en va. Votre gestion des cookies et du consentement refl\u00e8te-t-elle le s\u00e9rieux et la transparence que vos clients attendent ?<br>Avec Cookiebot\u2122 by Usercentrics, \u00e9tablissez imm\u00e9diatement une relation de confiance en garantissant une exp\u00e9rience utilisateur claire et conforme.<\/p>\n\n\n<a id=\"6f31c8d3-838a-4572-8ac9-7821cbd98f7f\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-left\" href=\"https:\/\/admin.cookiebot.com\/signup\" target=\"\">\n<span>COMMENCER GRATUITEMENT<\/span><\/a>\n\n<\/div>\n\n\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:2;align-self:flex-start;\">\n    \n\n\n<div class=\"cb-embed \" id=\"cb-embed-8Fn32ESSRQ\">\n        <div class=\"cb-embed__container cb-ctx--dark\">\n        <div class=\"cb-embed__cover\"\n             style=\"background-image: url(https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/video_placeholder.gif);\">\n                        <div class=\"cb-embed__play--icon\">\n                <svg width=\"160\" height=\"160\" viewBox=\"0 0 160 160\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.3333 83.4489C13.3333 46.6334 43.1845 16.7822 80 16.7822C116.815 16.7822 146.667 46.6334 146.667 83.4489C146.667 120.264 116.815 150.116 80 150.116C43.1845 150.116 13.3333 120.264 13.3333 83.4489ZM106.097 87.6913L68.8335 113.092C68.6292 113.23 68.3884 113.312 68.1376 113.33C67.8867 113.347 67.6355 113.3 67.4116 113.193C67.1877 113.085 66.9996 112.922 66.8682 112.721C66.7368 112.52 66.6671 112.289 66.6667 112.053V61.283C66.6658 61.0469 66.7348 60.8151 66.866 60.6134C66.9971 60.4118 67.1853 60.248 67.4097 60.1404C67.6341 60.0328 67.8859 59.9856 68.1372 60.0038C68.3885 60.0221 68.6296 60.1052 68.8335 60.244L106.097 85.6291C106.273 85.7458 106.417 85.9003 106.516 86.0797C106.615 86.2591 106.667 86.4582 106.667 86.6602C106.667 86.8622 106.615 87.0613 106.516 87.2407C106.417 87.4201 106.273 87.5746 106.097 87.6913Z\" fill=\"white\"\/>\n<\/svg>\n            <\/div>\n        <\/div>\n        <div class=\"cb-embed__prompt__image cookieconsent-optout-marketing\"\n             style=\"background-image: url(https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/video_placeholder.gif);\">\n        <\/div>\n        <div class=\"cb-embed__prompt__content cookieconsent-optout-marketing\">\n            <p class=\"cb-embed__prompt__headline\">Veuillez accepter les cookies marketing pour visionner cette vid\u00e9o<\/p>\n            <a id=\"bcaa4801-5735-456f-8af6-de3ddf4f7538\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-center\" href=\"javascript:void(0)\" target=\"_self\">\n<span>Accepter les cookies<\/span><\/a>\n        <\/div>\n        <iframe title=\"Des bandeaux cookies qui plairont \u00e0 vos clients | Cookiebot by Usercentrics\" width=\"640\" height=\"360\" data-src=\"https:\/\/www.youtube.com\/embed\/84Z2n4hQ5-4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen class=\"cookieconsent-optin-marketing\"><\/iframe>            <\/div>\n<\/div>\n<script>\n    window.addEventListener('load', function () {\n        new Cb_Embed(document.getElementById('cb-embed-8Fn32ESSRQ'));\n    });\n<\/script>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-black-90 cb-flex-row--background-right cb-ctx--dark\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--m); --padding-bottom: var(--wp--preset--spacing--m);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:3;\">\n    \n    <div class=\"cb-customers\">\n            <div class=\"cb-customers__track\">\n                    <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/pepco_group_logo_340px_01-1.svg?v=1548f22bcec1f087\"\n                     alt=\"Pepco\" width=\"340\" height=\"105\">\n            <\/div>\n                        <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/rural-king.svg?v=c61b94b055f7f6f1\"\n                     alt=\"rural-king\" width=\"340\" height=\"78\">\n            <\/div>\n                        <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/orbico.svg?v=0c403b5e138f2d8e\"\n                     alt=\"orbico\" width=\"341\" height=\"68\">\n            <\/div>\n                        <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/credit-exchange.svg?v=6bb93c10d76574f5\"\n                     alt=\"credit-exchange\" width=\"340\" height=\"64\">\n            <\/div>\n                        <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/canon.svg?v=d58e7999bf5b46cc\"\n                     alt=\"canon\" width=\"340\" height=\"72\">\n            <\/div>\n                        <div class=\"cb-customers__customer\">\n                <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/11\/bauhaus.svg?v=695ed7c488c3a310\"\n                     alt=\"bauhaus\" width=\"338\" height=\"66\">\n            <\/div>\n                        <\/div>\n    <\/div>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"cb-flex-row\" style=\"--padding-top: var(--wp--preset--spacing--10-xl); --padding-bottom: var(--wp--preset--spacing--10-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:4;\">\n    \n<div id=\"cb-comparison-slider85a3257b-54de-4dae-8342-8900fa414e4b\" class=\"cb-comparison-slider cb-ctx--base\">\n    <div class=\"cb-comparison-slider-wrapper\">\n        <div\n            class=\"cb-comparison-slider-image cb-comparison-slider-image__overlay\"\n            data-mobile-url=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/04\/mobile_before.svg?v=450c24bca587c64c\"            data-desktop-url=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Before-image-n.svg?v=0ca0acf7456e13dc\">\n            <div class=\"cb-comparison-slider-image-inner\">\n                <div class=\"cb-comparison-slider-notice cb-ctx--base\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"33\" height=\"33\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/04\/ExclamationCircleOutlined.svg?v=e1e83c805bf25931\" class=\"attachment-full size-full\" alt=\"\" \/>                    La banni\u00e8re du CMP est la premi\u00e8re chose que vos clients voient                <\/div>\n                <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Before-image-n.svg?v=0ca0acf7456e13dc\" class=\"cb-comparison-slider-image__target\"\n                     alt=\"Before image\">\n            <\/div>\n        <\/div>\n        <div class=\"cb-comparison-slider-slide__anchor\">\n            <div class=\"cb-comparison-slider-slide__tooltip\">\n                                    <div class=\"cb-comparison-slider-slide__tooltip-content like-text-sm cb-ctx--dark\">Glissez pour r\u00e9v\u00e9ler une beaut\u00e9 !<\/div>\n                                <svg width=\"96\" height=\"96\" viewBox=\"0 0 96 96\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <circle cx=\"48\" cy=\"48\" r=\"48\" fill=\"#00A2FF\"\/>\n    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M70.4106 48L61.0816 41.06C61.0309 41.0222 61.001 40.9627 61.001 40.8995V39.3836C61.001 39.2219 61.1829 39.127 61.3155 39.2196L72.5009 47.0295C73.1677 47.5088 73.1677 48.4913 72.5009 48.9705L61.3155 56.7804C61.1829 56.873 61.001 56.7781 61.001 56.6164V55.1005C61.001 55.0373 61.0309 54.9778 61.0816 54.94L70.4106 48Z\" fill=\"black\"\/>\n    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M27.5914 48L36.9204 54.94C36.9711 54.9778 37.001 55.0373 37.001 55.1005L37.001 56.6164C37.001 56.7781 36.8191 56.873 36.6865 56.7804L25.501 48.9705C24.8343 48.4912 24.8343 47.5087 25.501 47.0295L36.6865 39.2196C36.8191 39.127 37.001 39.2219 37.001 39.3836L37.001 40.8995C37.001 40.9627 36.9711 41.0222 36.9204 41.06L27.5914 48Z\" fill=\"black\"\/>\n<\/svg>\n            <\/div>\n        <\/div>\n        <div class=\"cb-comparison-slider-image cb-comparison-slider-image__back\"\n            data-mobile-url=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/04\/after_no_border.svg?v=0d6a4efe7d92245d\"            data-desktop-url=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/After_image.svg?v=11b21337296acc1e\">\n            <div class=\"cb-comparison-slider-image-inner\">\n                <div class=\"cb-comparison-slider-notice cb-ctx--base\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"32\" height=\"33\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/04\/Smile2Outlined.svg?v=d77bd4670db86780\" class=\"attachment-full size-full\" alt=\"\" \/>                    Utilisez-le \u00e0 votre avantage et pr\u00e9sentez votre marque imm\u00e9diatement                <\/div>\n                <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/After_image.svg?v=11b21337296acc1e\" class=\"cb-comparison-slider-image__target\"\n                     alt=\"After image\">\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<script>\n    new Cb_ComparisonSliderInline(\n        document.querySelector('#cb-comparison-slider85a3257b-54de-4dae-8342-8900fa414e4b')\n    )\n<\/script>\n\n<\/div>\n\n<\/div>\n\n<div class=\"bg-brand-azure cb-flex-row--background-right cb-ctx--base\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:5;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-pourquoi-la-confiance-immediate-fait-la-difference\"><strong><strong><strong>Pourquoi la confiance imm\u00e9diate fait la diff\u00e9rence<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Les donn\u00e9es alimentent le marketing, mais la confiance d\u00e9clenche l\u2019achat. Un bandeau de cookies intrusif peut entamer votre cr\u00e9dibilit\u00e9.<\/p>\n\n<\/div>\n\n\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:6;\">\n    \n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"566\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Why-first-impressions-matter-min.png\" alt=\"Illustration of a man smiling\" class=\"wp-image-4493\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Why-first-impressions-matter-min.png 1000w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Why-first-impressions-matter-min-300x170.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Why-first-impressions-matter-min-768x435.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-azure cb-flex-row--background-right cb-ctx--base\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: 0px;\">\n<div class=\"cb-flex-column bg-brand-blue cb-ctx--blue\" style=\"--column-size: var(--column-size-3);--i:7;--col-border-radius:8px;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-63\"><strong><strong>63%<\/strong><\/strong><\/h2>\n\n\n\n<p>des consommateurs pr\u00e9f\u00e8rent acheter \u00e0 une marque en qui ils ont totalement confiance.<\/p>\n\n<\/div>\n\n\n<div class=\"cb-flex-column bg-brand-blue cb-ctx--blue\" style=\"--column-size: var(--column-size-3);--i:8;--col-border-radius:8px;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-55\"><strong><strong>55%<\/strong><\/strong><\/h2>\n\n\n\n<p>restent fid\u00e8les \u00e0 une marque en laquelle ils ont confiance, m\u00eame en cas de crise.<\/p>\n\n<\/div>\n\n\n<div class=\"cb-flex-column bg-brand-blue cb-ctx--blue\" style=\"--column-size: var(--column-size-3);--i:9;--col-border-radius:8px;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-53\"><strong><strong>53%<\/strong><\/strong><\/h2>\n\n\n\n<p>la recommandent \u00e0 leur entourage.<\/p>\n\n<\/div>\n\n\n<div class=\"cb-flex-column bg-brand-blue cb-ctx--blue\" style=\"--column-size: var(--column-size-3);--i:10;--col-border-radius:8px;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-81\"><strong><strong>81%<\/strong><\/strong><\/h2>\n\n\n\n<p>des utilisateurs d\u2019applications optent pour des marques qui respectent leur vie priv\u00e9e.<\/p>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-azure cb-flex-row--background-right cb-ctx--base\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--m); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:11;\">\n    \n\n<p class=\"has-text-align-left\" style=\"font-size:14px\"><em><strong>Deloitte, Digital Consumer Trends Survey, 2020 et Rapport sp\u00e9cial Edelman Trust Barometer 2024 : Marques et politique. \"TRUST_KPI\".<\/strong> Question pos\u00e9e \u00e0 la moiti\u00e9 de l'\u00e9chantillon de la population g\u00e9n\u00e9rale sur 14 march\u00e9s. Les r\u00e9pondants ont \u00e9t\u00e9 invit\u00e9s \u00e0 indiquer les actions qu'ils sont le plus susceptibles d'entreprendre pour une marque en laquelle ils ont une confiance totale, compar\u00e9 \u00e0 une marque en laquelle ils n'ont pas pleinement confiance. \"Acheter\" repr\u00e9sente un ensemble d'attributs (5 et 9), \"Rester fid\u00e8le\" correspond \u00e0 un ensemble d'attributs (2, 10 et 12)<\/em>.<\/p>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-blue cb-flex-row--background-right cb-ctx--blue\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:12;\">\n    \n\n<h2 class=\"wp-block-heading\" id=\"h-une-strategie-privacy-led-pour-marquer-les-esprits\"><strong><strong><strong>Une strat\u00e9gie Privacy-Led pour marquer les esprits<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Placez la transparence et le respect des utilisateurs au c\u0153ur de votre strat\u00e9gie :<\/p>\n\n<\/div>\n\n\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-6);--i:13;\">\n    \n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1003\" height=\"566\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Building-trust-at-first-sight-min.png\" alt=\"Illustration of a couple shaking hands\" class=\"wp-image-4494\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Building-trust-at-first-sight-min.png 1003w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Building-trust-at-first-sight-min-300x169.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/Building-trust-at-first-sight-min-768x433.png 768w\" sizes=\"auto, (max-width: 1003px) 100vw, 1003px\" \/><\/figure>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-blue cb-flex-row--background-right cb-ctx--blue\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:14;\">\n    \n\n<div class=\"cb-step-vertical\">\n                    <div class=\"cb-step-vertical_steps\">\n                            <div class=\"cb-step-vertical_steps--item\"\n                     data-id=\"0\">\n                                            <div class=\"cb-step-vertical_steps--item_icon-number no-default-margin\">\n                            1                        <\/div>\n                    \n                                            <div class=\"cb-step-vertical_steps--item_title like-h3 no-default-margin\">Jouez cartes sur table en affichant clairement votre politique de gestion des donn\u00e9es.<\/div>\n                                                        <\/div>\n                            <div class=\"cb-step-vertical_steps--item\"\n                     data-id=\"1\">\n                                            <div class=\"cb-step-vertical_steps--item_icon-number no-default-margin\">\n                            2                        <\/div>\n                    \n                                            <div class=\"cb-step-vertical_steps--item_title like-h3 no-default-margin\">Respectez scrupuleusement les choix de vos clients pour anticiper leurs attentes.<\/div>\n                                                        <\/div>\n                            <div class=\"cb-step-vertical_steps--item\"\n                     data-id=\"2\">\n                                            <div class=\"cb-step-vertical_steps--item_icon-number no-default-margin\">\n                            3                        <\/div>\n                    \n                                            <div class=\"cb-step-vertical_steps--item_title like-h3 no-default-margin\">Offrez-leur un contr\u00f4le total sur leurs pr\u00e9f\u00e9rences en mati\u00e8re de confidentialit\u00e9.<\/div>\n                                                        <\/div>\n                    <\/div>\n                <\/div>\n\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"cta-block cta-block--size-m cta-block--has-image cb-ctx--dark\">\n        <div class=\"cta-block__glass\">\n        <div class=\"cta-block__inner container\">\n            <div class=\"cta-block__left-column\">\n                                                    <h2 class=\"cta-block__title no-default-margin like-h2\">\n                        <span ><b>Cookiebot CMP : Faites de la confiance votre marque de fabrique<\/b><\/span>                    <\/h2>\n                                                    <div class=\"cta-block__description like-text-md\">\n                        <ul class=\"cb-round-checked-list\">\n<li>Une exp\u00e9rience utilisateur fluide, bas\u00e9e sur le choix et la transparence.<\/li>\n<li>Des int\u00e9grations rapides et sans complexit\u00e9 technique.<\/li>\n<li>Un consentement granulaire, respectueux des pr\u00e9f\u00e9rences de chacun.<\/li>\n<li>Une personnalisation avanc\u00e9e, garantissant une exp\u00e9rience fiable et engageante.<\/li>\n<li>Des mod\u00e8les pr\u00e9configur\u00e9s, pour une mise en place rapide et intuitive.<\/li>\n<\/ul>\n                    <\/div>\n                                                                            <\/div>\n                            <div class=\"cta-block__right-column\">\n                                            <img decoding=\"async\" width=\"610\" height=\"408\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/03\/web_cmp_impressions.svg?v=c1388b80da2f517c\" class=\"cta-block__image cta-block__image--type-icon\" alt=\"Illustration showing some features\" loading=\"lazy\" \/>                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\" cb-flex-row--background-right\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:15;\">\n    \n\n<div class=\"cb-spacer\" style=\"--cb-height--d:72px;;--cb-height--t:72px;;--cb-height--m:72px;\">\n<\/div>\n\n\n\n<div id=\"7cf2f7f2-a866-4aa8-a69e-97aa57b0e255\"\n     class=\"cb-testimonials cb-testimonials--layout-testimonial\"\n    >\n    <div class=\"cb-testimonials__testimonials-wp\">\n        <div class=\"cb-testimonials__testimonials-wp-container cb-wrapper\">\n                            <div class=\"cb-testimonials__top-bar\">\n                    <div class=\"cb-testimonials__heading\">\n                                                    <h2 class=\"no-margin\">Les avis de nos clients et partenaires<\/h2>\n                                            <\/div>\n\n                                            <div class=\"cb-testimonials__controls\">\n                            <a id=\"64911c9c-0460-4a9d-a074-028f4fcb49a2\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-icon-right cb-testimonials__controls--prev disabled\" href=\"javascript:void(0)\" target=\"_self\" aria-label=\"Previous\">\n<span><\/span><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M16 22L6 12L16 2L17.775 3.775L9.55 12L17.775 20.225L16 22Z\" fill=\"black\"\/>\n<\/svg>\n<\/a>\n                            <a id=\"28c7034a-a27d-4c06-80ce-4e012d36638f\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-icon-right cb-testimonials__controls--next\" href=\"javascript:void(0)\" target=\"_self\" aria-label=\"Next\">\n<span><\/span><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M8.52476 22.3682L6.74976 20.5932L14.9748 12.3682L6.74976 4.14316L8.52476 2.36816L18.5248 12.3682L8.52476 22.3682Z\" fill=\"black\"\/>\n<\/svg>\n<\/a>\n                        <\/div>\n                                    <\/div>\n                        <div class=\"cb-testimonials__slider-window\">\n                <div class=\"cb-testimonials__testimonials\"\n                     style=\"width: calc(100% * 5)\">\n                    <div class=\"cb-testimonial-card cb-testimonial-card--layout-testimonial\">\n                    <div class=\"cb-testimonial-card__description like-text-lg\"><!-- wp:paragraph -->\n<p>\u00ab J'utilise et recommande Cookiebot CMP \u00e0 mes clients et avocats depuis des ann\u00e9es parce que c'est un outil rentable pour r\u00e9pondre aux exigences de conformit\u00e9 en mati\u00e8re de protection de la vie priv\u00e9e. Il est facile \u00e0 comprendre, \u00e0 personnaliser et \u00e0 impl\u00e9menter.\u00a0\u00bb (Traduit par Cookiebot\u2122)<\/p>\n<!-- \/wp:paragraph --><\/div>\n                <div class=\"cb-testimonial-card__person-wp\">\n                            <div class=\"cb-testimonial-card__person\">\n                                            <div class=\"cb-testimonial-card__person__photo\">\n                            <div class=\"cb-testimonial-card__person__photo__overlay\"><\/div>\n                                                            <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/10\/Rian-Kinney.jpeg\" alt=\"Fondatrice de Kinney Firm\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/10\/Rian-Kinney.jpeg 400w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/10\/Rian-Kinney-300x300.jpeg 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/10\/Rian-Kinney-150x150.jpeg 150w\" sizes=\"auto, 96px\" width=\"400\" height=\"399\">                                                    <\/div>\n                                        <div class=\"cb-testimonial-card__person__info\">\n                                                    <div class=\"cb-testimonial-card__person__name like-h5\">\n                                Rian Kinney, Esq., Fondatrice                            <\/div>\n                                                                            <div class=\"cb-testimonial-card__person__position like-text-sm\">\n                                <svg width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <rect x=\"2\" y=\"7.33325\" width=\"12\" height=\"1.33333\" rx=\"0.2\" fill=\"black\"\/>\n<\/svg>\n                                Kinney Firm                            <\/div>\n                                                                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<div class=\"cb-testimonial-card cb-testimonial-card--layout-testimonial\">\n                    <div class=\"cb-testimonial-card__description like-text-lg\"><!-- wp:paragraph -->\n<p>\u00ab La possibilit\u00e9 de personnaliser l'aspect et la convivialit\u00e9 du bandeau cookies est un atout majeur pour nous, car cela nous permet de r\u00e9pondre aux demandes tr\u00e8s sp\u00e9cifiques et locales de nos clients. Nos bandeaux personnalis\u00e9s mettent toujours l'accent sur le respect de la vie priv\u00e9e tout en obtenant des pourcentages \u00e9lev\u00e9s d'opt-in. \u00bb (Traduit par Cookiebot\u2122)<\/p>\n<!-- \/wp:paragraph --><\/div>\n                <div class=\"cb-testimonial-card__person-wp\">\n                            <div class=\"cb-testimonial-card__person\">\n                                            <div class=\"cb-testimonial-card__person__photo\">\n                            <div class=\"cb-testimonial-card__person__photo__overlay\"><\/div>\n                                                            <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Ed-Kost.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Ed-Kost.png 400w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Ed-Kost-300x300.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Ed-Kost-150x150.png 150w\" sizes=\"auto, 96px\" width=\"400\" height=\"400\">                                                    <\/div>\n                                        <div class=\"cb-testimonial-card__person__info\">\n                                                    <div class=\"cb-testimonial-card__person__name like-h5\">\n                                Ed Kost, Fondateur                            <\/div>\n                                                                            <div class=\"cb-testimonial-card__person__position like-text-sm\">\n                                <svg width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <rect x=\"2\" y=\"7.33325\" width=\"12\" height=\"1.33333\" rx=\"0.2\" fill=\"black\"\/>\n<\/svg>\n                                CookieInfo                            <\/div>\n                                                                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<div class=\"cb-testimonial-card cb-testimonial-card--layout-testimonial\">\n                    <div class=\"cb-testimonial-card__description like-text-lg\"><!-- wp:paragraph -->\n<p>\u00ab Nous aimons la fa\u00e7on dont Cookiebot CMP offre une large gamme d'options de personnalisation pour ses fonctionnalit\u00e9s tout en garantissant toujours les syst\u00e8mes de s\u00e9curit\u00e9 les plus r\u00e9cents. Nos clients ont des besoins tr\u00e8s vari\u00e9s, et gr\u00e2ce \u00e0 la flexibilit\u00e9 de Cookiebot CMP, nous pouvons les aider \u00e0 cr\u00e9er un environnement s\u00fbr et \u00e9l\u00e9gant sur leurs sites web. \u00bb (Traduit par Cookiebot\u2122)<\/p>\n<!-- \/wp:paragraph --><\/div>\n                <div class=\"cb-testimonial-card__person-wp\">\n                            <div class=\"cb-testimonial-card__person\">\n                                            <div class=\"cb-testimonial-card__person__photo\">\n                            <div class=\"cb-testimonial-card__person__photo__overlay\"><\/div>\n                                                            <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Mauro-Pugliese-CEO-Hinto.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Mauro-Pugliese-CEO-Hinto.png 400w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Mauro-Pugliese-CEO-Hinto-300x300.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Mauro-Pugliese-CEO-Hinto-150x150.png 150w\" sizes=\"auto, 96px\" width=\"400\" height=\"400\">                                                    <\/div>\n                                        <div class=\"cb-testimonial-card__person__info\">\n                                                    <div class=\"cb-testimonial-card__person__name like-h5\">\n                                Mauro Pugliese, CEO                            <\/div>\n                                                                            <div class=\"cb-testimonial-card__person__position like-text-sm\">\n                                <svg width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <rect x=\"2\" y=\"7.33325\" width=\"12\" height=\"1.33333\" rx=\"0.2\" fill=\"black\"\/>\n<\/svg>\n                                Hinto                            <\/div>\n                                                                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<div class=\"cb-testimonial-card cb-testimonial-card--layout-testimonial\">\n                    <div class=\"cb-testimonial-card__description like-text-lg\"><!-- wp:paragraph -->\n<p>\u00ab Nous n'avons jamais envisag\u00e9 de faire appel \u00e0 d'autres concurrents et nous consid\u00e9rons que Cookiebot CMP est la meilleure de sa cat\u00e9gorie. \u00bb (Traduit par Cookiebot\u2122)<\/p>\n<!-- \/wp:paragraph --><\/div>\n                <div class=\"cb-testimonial-card__person-wp\">\n                            <div class=\"cb-testimonial-card__person\">\n                                            <div class=\"cb-testimonial-card__person__photo\">\n                            <div class=\"cb-testimonial-card__person__photo__overlay\"><\/div>\n                                                            <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Wil-Newland-soBold.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Wil-Newland-soBold.png 400w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Wil-Newland-soBold-300x300.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Wil-Newland-soBold-150x150.png 150w\" sizes=\"auto, 96px\" width=\"400\" height=\"400\">                                                    <\/div>\n                                        <div class=\"cb-testimonial-card__person__info\">\n                                                    <div class=\"cb-testimonial-card__person__name like-h5\">\n                                Will Newland, Managing Director                            <\/div>\n                                                                            <div class=\"cb-testimonial-card__person__position like-text-sm\">\n                                <svg width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <rect x=\"2\" y=\"7.33325\" width=\"12\" height=\"1.33333\" rx=\"0.2\" fill=\"black\"\/>\n<\/svg>\n                                SoBold                            <\/div>\n                                                                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<div class=\"cb-testimonial-card cb-testimonial-card--layout-testimonial\">\n                    <div class=\"cb-testimonial-card__description like-text-lg\"><!-- wp:paragraph -->\n<p>\u00ab Nous avons \u00e9tudi\u00e9 toutes les options avant d'opter pour Cookiebot CMP. C'est la solution qui offre le plus de flexibilit\u00e9. En quelques clics, nous pouvons l'adapter aux besoins de chacun de nos clients. Et l'int\u00e9gration GTM est facile. \u00bb (Traduit par Cookiebot\u2122)<\/p>\n<!-- \/wp:paragraph --><\/div>\n                <div class=\"cb-testimonial-card__person-wp\">\n                            <div class=\"cb-testimonial-card__person\">\n                                            <div class=\"cb-testimonial-card__person__photo\">\n                            <div class=\"cb-testimonial-card__person__photo__overlay\"><\/div>\n                                                            <img decoding=\"async\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Andy-Crestodina.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Andy-Crestodina.png 400w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Andy-Crestodina-300x300.png 300w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2023\/06\/Andy-Crestodina-150x150.png 150w\" sizes=\"auto, 96px\" width=\"400\" height=\"400\">                                                    <\/div>\n                                        <div class=\"cb-testimonial-card__person__info\">\n                                                    <div class=\"cb-testimonial-card__person__name like-h5\">\n                                Andy Crestodina, Co-fondateur & Directeur marketing                            <\/div>\n                                                                            <div class=\"cb-testimonial-card__person__position like-text-sm\">\n                                <svg width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <rect x=\"2\" y=\"7.33325\" width=\"12\" height=\"1.33333\" rx=\"0.2\" fill=\"black\"\/>\n<\/svg>\n                                Orbit Media Studios                            <\/div>\n                                                                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n                <\/div>\n            <\/div>\n                            <div class=\"cb-testimonials__progress-wrapper\">\n                    <div class=\"cb-testimonials__progress-slider\">\n                                                    <div class=\"cb-testimonials__progress\"\n                                 data-index=\"0\" data-label=\"Kinney Firm\">\n                                <div class=\"cb-testimonials__progress__bar\">\n                                <\/div>\n                                                                    <div class=\"cb-testimonials__progress__company\">\n                                        Kinney Firm                                    <\/div>\n                                                            <\/div>\n                                                    <div class=\"cb-testimonials__progress\"\n                                 data-index=\"1\" data-label=\"CookieInfo\">\n                                <div class=\"cb-testimonials__progress__bar\">\n                                <\/div>\n                                                                    <div class=\"cb-testimonials__progress__company\">\n                                        CookieInfo                                    <\/div>\n                                                            <\/div>\n                                                    <div class=\"cb-testimonials__progress\"\n                                 data-index=\"2\" data-label=\"Hinto\">\n                                <div class=\"cb-testimonials__progress__bar\">\n                                <\/div>\n                                                                    <div class=\"cb-testimonials__progress__company\">\n                                        Hinto                                    <\/div>\n                                                            <\/div>\n                                                    <div class=\"cb-testimonials__progress\"\n                                 data-index=\"3\" data-label=\"SoBold\">\n                                <div class=\"cb-testimonials__progress__bar\">\n                                <\/div>\n                                                                    <div class=\"cb-testimonials__progress__company\">\n                                        SoBold                                    <\/div>\n                                                            <\/div>\n                                                    <div class=\"cb-testimonials__progress\"\n                                 data-index=\"4\" data-label=\"Orbit Media Studios\">\n                                <div class=\"cb-testimonials__progress__bar\">\n                                <\/div>\n                                                                    <div class=\"cb-testimonials__progress__company\">\n                                        Orbit Media Studios                                    <\/div>\n                                                            <\/div>\n                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n<script>\n    window.addEventListener('load', function () {\n        new Cb_Testimonials(document.getElementById('7cf2f7f2-a866-4aa8-a69e-97aa57b0e255'), 9000);\n    });\n<\/script>\n<style>\n    .cb-testimonials__progress__bar:before {\n        transition-duration: 9000ms;\n    }\n<\/style>\n\n<\/div>\n\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-inspirez-confiance-boostez-vos-performances-optimisez-la-gestion-des-consentements\"><strong>Inspirez confiance. Boostez vos performances. Optimisez la gestion des consentements.<\/strong><\/h2>\n\n\n<div class=\"cb-flex-row\" style=\"--padding-top: var(--wp--preset--spacing--2-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-4);--i:16;\">\n    \n<a class=\"card card--type-image card--layout-portrait card--size-m card--fill-solid no-default-link-decoration\" href=\"https:\/\/usercentrics.com\/resources\/fim-checklist-consent-rate-optimization\/\" target=\"_blank\">\n    <div class=\"card__image-wp\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"448\" height=\"329\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/A-marketers-guide-to-increasing-consent-rates.png\" class=\"card__image\" alt=\"A marketers guide to increasing consent rates\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/A-marketers-guide-to-increasing-consent-rates.png 448w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/A-marketers-guide-to-increasing-consent-rates-300x220.png 300w\" sizes=\"auto, (max-width: 448px) 100vw, 448px\" \/>            <\/div>\n<div class=\"card__inner\">\n            <div class=\"card__title like-h5\">\n            A marketer\u2019s guide to increasing consent rates while maintaining trust        <\/div>\n                <div class=\"card__description like-text-md\">\n            <p>Optimizing consent rates is a direct route to building trust through transparency and user autonomy. A well-designed consent banner improves engagement, enhances the user experience, and aligns with global privacy laws. Use this checklist to create a clear, user-friendly consent strategy.<\/p>\n        <\/div>\n                <div class=\"card__bottom\">\n                        <div id=\"3bc2f99c-721b-4e40-99d8-d253d11f9f1b\" class=\"cb-button cb-button-size-m cb-button-link  cb-button-icon-right card__cta\">\n<span>En savoir plus<\/span><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/div>\n        <\/div>\n    <\/div>\n<\/a>\n\n<\/div>\n\n\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-4);--i:17;\">\n    \n<a class=\"card card--type-image card--layout-portrait card--size-m card--fill-solid no-default-link-decoration\" href=\"https:\/\/usercentrics.com\/resources\/fim-ebook-optimizing-consent-data\/\" target=\"_blank\">\n    <div class=\"card__image-wp\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"447\" height=\"330\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Optimizing-Consent-Data-and-User-Trust-1.png\" class=\"card__image\" alt=\"Optimizing Consent Data and User Trust\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Optimizing-Consent-Data-and-User-Trust-1.png 447w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Optimizing-Consent-Data-and-User-Trust-1-300x221.png 300w\" sizes=\"auto, (max-width: 447px) 100vw, 447px\" \/>            <\/div>\n<div class=\"card__inner\">\n            <div class=\"card__title like-h5\">\n            Optimizing Consent Data and User Trust        <\/div>\n                <div class=\"card__description like-text-md\">\n            <p>Data privacy regulations, technologies, and user expectations are evolving. Learn how to provide great user experience, obtain valid consent to comply with privacy laws, and boost opt-ins to get the high quality data you need for integrated marketing.<\/p>\n        <\/div>\n                <div class=\"card__bottom\">\n                        <div id=\"1baea11b-b670-41fc-804e-b8f525f8fd6f\" class=\"cb-button cb-button-size-m cb-button-link  cb-button-icon-right card__cta\">\n<span>En savoir plus<\/span><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/div>\n        <\/div>\n    <\/div>\n<\/a>\n\n<\/div>\n\n\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-4);--i:18;\">\n    \n<a class=\"card card--type-image card--layout-portrait card--size-m card--fill-solid no-default-link-decoration\" href=\"https:\/\/usercentrics.com\/resources\/fim-guide-a-b-testing\/\" target=\"_blank\">\n    <div class=\"card__image-wp\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"448\" height=\"330\" src=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Building-trust-from-hello.png\" class=\"card__image\" alt=\"Building trust from hello\" srcset=\"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Building-trust-from-hello.png 448w, https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2026\/05\/Building-trust-from-hello-300x221.png 300w\" sizes=\"auto, (max-width: 448px) 100vw, 448px\" \/>            <\/div>\n<div class=\"card__inner\">\n            <div class=\"card__title like-h5\">\n            Building trust from hello: A\/B testing your consent banner for maximum impact        <\/div>\n                <div class=\"card__description like-text-md\">\n            <p>Your cookie consent banner is one of the first interactions users have with your brand. A well-designed banner builds trust, improves engagement, and supports compliance. Learn how data-driven testing can improve opt-in rates.<\/p>\n        <\/div>\n                <div class=\"card__bottom\">\n                        <div id=\"7cd2b4d2-1098-4b42-acce-b3d31eb477d3\" class=\"cb-button cb-button-size-m cb-button-link  cb-button-icon-right card__cta\">\n<span>En savoir plus<\/span><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n    <path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/div>\n        <\/div>\n    <\/div>\n<\/a>\n\n<\/div>\n\n<\/div>\n\n\n<div id=\"block_e985ccb5cafce34ede0ae299b7baecf2\" class=\"cb-pricing-columns\">\n    <div class=\"cb-wrapper\">\n\n        <div class=\"cb-pricing-columns__header\">\n                                        <h2 class=\"cb-pricing-columns__header--heading cb-pricing-columns__align--center cb-pricing-columns__width--100\">Cookiebot CMP : tarifs et options<\/h2>\n                        <div class=\"cb-pricing-columns__header--sub_heading\">\n                                    <div class=\"cb-pricing-columns__header--sub_heading__text\">\n                        <p style=\"text-align: left;\">D\u00e9couvrez Cookiebot CMP avec notre <strong>essai gratuit de 14 jours d\u00e8s aujourd'hui<\/strong>.<br \/>\nPassez ensuite \u00e0 notre version gratuite (pour les sites web jusqu'\u00e0 50 sous-pages) ou optez pour un abonnement Premium.<br \/>\nChangez d\u2019abonnement ou r\u00e9siliez \u00e0 tout moment.<\/p>\n                    <\/div>\n                                \n<div class=\"cb-pricing-selector\" tabindex=\"0\" role=\"button\">\n\t<span data-code=\"EUR\" class=\"cb-pricing-selector__root\">\n\t\tEuro - 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kr.\t\t\t\t<\/span>\n\t\t\t<\/span>\n                    <span\n                class=\"cb-pricing-selector__item \"\n                data-code=\"PLN\" tabindex=\"0\">\n\t\t\t\t<span>\n\t\t\t\t\tZloty polonais - zl\t\t\t\t<\/span>\n\t\t\t<\/span>\n                    <span\n                class=\"cb-pricing-selector__item \"\n                data-code=\"SEK\" tabindex=\"0\">\n\t\t\t\t<span>\n\t\t\t\t\tCouronne su\u00e9doise - kr.\t\t\t\t<\/span>\n\t\t\t<\/span>\n                    <span\n                class=\"cb-pricing-selector__item \"\n                data-code=\"USD\" tabindex=\"0\">\n\t\t\t\t<span>\n\t\t\t\t\tDollar am\u00e9ricain - $\t\t\t\t<\/span>\n\t\t\t<\/span>\n            <\/div>\n<\/div>\n            <\/div>\n        <\/div>\n        <div class=\"cb-pricing-columns__price__container\" style=\"--plan-cards: 2;\">\n            <div id=\"free-plan\" class=\"cb-pricing-columns__price__card\">\n        <h3 class=\"cb-pricing-columns__price__card--heading\">Free<\/h3>\n    <div class=\"cb-pricing-columns__price__card--content\"><p style=\"text-align: left;\">Moins de 50 sous-pages<\/p>\n<p style=\"text-align: left;\">Fonctionnalit\u00e9s limit\u00e9es incluses<\/p>\n<\/div>\n        <div class=\"cb-pricing-columns__price__card--price\">\n        <span data-price=\"free\">\u20ac0<\/span>\n        <div class=\"cb-pricing-columns__price__card--domain\">\/ domaine, mois<\/div>\n    <\/div>\n    <a id=\"9b7473ba-fe34-421d-916b-cc834774befa\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-icon-right cb-button-left\" href=\"https:\/\/admin.cookiebot.com\/signup\" target=\"_blank\">\n<span>Commencez votre essai gratuit<\/span><\/a>\n<\/div>\n    <div id=\"premium-plan\" class=\"cb-pricing-columns__price__card\">\n                <h3 class=\"cb-pricing-columns__price__card--heading\">Premium<\/h3>\n        <div class=\"cb-pricing-columns__price__card--content\"><p>Lite, Small, Medium, Large, Extra Large<\/p>\n<p>&nbsp;<\/p>\n<p>jusqu'\u00e0 un nombre illimit\u00e9 de sous-pages<\/p>\n<p>Toutes les fonctionnalit\u00e9s Premium incluses<\/p>\n<\/div>\n        <p class=\"cb-pricing-columns__price__card--start\">\u00c0 partir de<\/p>\n        <div class=\"cb-pricing-columns__price__card--price\">\n        <span\n            data-price=\"lite\">8$<\/span>\n            <div class=\"cb-pricing-columns__price__card--domain\">\/ domaine, mois<\/div>\n        <\/div>\n        <a id=\"a78b323a-07c0-4a03-a20f-6e5fba0948ec\" class=\"cb-button cb-button-size-m cb-button-contained  no-default-link-decoration cb-button-icon-right cb-button-left\" href=\"https:\/\/admin.cookiebot.com\/signup\" target=\"_blank\">\n<span>Commencez votre essai gratuit<\/span><\/a>\n    <\/div>\n        <\/div>\n        <div class=\"cb-pricing-columns__footer cb-pricing-columns__width--66\">\n                        <p>Des frais peuvent s'appliquer en fonction du nombre de sous-pages de votre site web. Cookiebot\u2122 vous fera automatiquement passer \u00e0 un abonnement Premium une fois que votre site aura atteint un minimum de 50 sous-pages. L'abonnement Lite inclut toutes les fonctionnalit\u00e9s Premium et un domaine.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n<script>\n    window.addEventListener('load', () => {\n        new Cb_Pricing_Columns(\n            document.querySelector('#block_e985ccb5cafce34ede0ae299b7baecf2'),\n            [{\"code\":\"CHF\",\"symbol\":\"CHF\",\"name\":\"Franc suisse - CHF\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":7,\"premium_small\":15,\"premium_medium\":32,\"premium_large\":54,\"premium_extra_large\":\"87\",\"is_default_currency\":false,\"spacing\":true},{\"code\":\"DKK\",\"symbol\":\"kr.\",\"name\":\"Couronne danoise - kr.\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":52,\"premium_small\":110,\"premium_medium\":225,\"premium_large\":375,\"premium_extra_large\":\"690\",\"is_default_currency\":false,\"spacing\":true},{\"code\":\"EUR\",\"symbol\":\"\\u20ac\",\"name\":\"Euro - \\u20ac\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":7,\"premium_small\":15,\"premium_medium\":30,\"premium_large\":50,\"premium_extra_large\":\"90\",\"is_default_currency\":true,\"spacing\":false},{\"code\":\"GBP\",\"symbol\":\"\\u00a3\",\"name\":\"Livre sterling - \\u00a3\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":6,\"premium_small\":14,\"premium_medium\":25,\"premium_large\":42,\"premium_extra_large\":\"78\",\"is_default_currency\":false,\"spacing\":false},{\"code\":\"NOK\",\"symbol\":\"kr.\",\"name\":\"Couronne norv\\u00e9gienne - kr.\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":82,\"premium_small\":165,\"premium_medium\":335,\"premium_large\":555,\"premium_extra_large\":\"1095\",\"is_default_currency\":false,\"spacing\":true},{\"code\":\"PLN\",\"symbol\":\"zl\",\"name\":\"Zloty polonais - zl\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":30,\"premium_small\":65,\"premium_medium\":135,\"premium_large\":225,\"premium_extra_large\":\"395\",\"is_default_currency\":false,\"spacing\":true},{\"code\":\"SEK\",\"symbol\":\"kr.\",\"name\":\"Couronne su\\u00e9doise - kr.\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":82,\"premium_small\":160,\"premium_medium\":330,\"premium_large\":550,\"premium_extra_large\":\"1050\",\"is_default_currency\":false,\"spacing\":true},{\"code\":\"USD\",\"symbol\":\"$\",\"name\":\"Dollar am\\u00e9ricain - $\",\"format\":\"reverse\",\"wix_plan\":\"\",\"premium_lite\":8,\"premium_small\":16,\"premium_medium\":34,\"premium_large\":56,\"premium_extra_large\":\"96\",\"is_default_currency\":false,\"spacing\":false}]        )\n    });\n<\/script>\n\n\n<div class=\"bg-brand-white cb-flex-row--background-right cb-ctx--base\" style=\"\" ><div class=\"cb-flex-row container\" style=\"--padding-top: 0px; --padding-bottom: 0px;\">\n<div class=\"cb-flex-column \" style=\"--column-size: var(--column-size-12);--i:19;\">\n    \n\n\n<div class=\"cb-highlighted-numbers cb-ctx--base\">\n                    <div\n            class=\"cb-highlighted-numbers__cards\">\n                            <div class=\"cb-highlighted-numbers__item \">\n                                                                    <div class=\"cb-highlighted-numbers__number like-h1\">2,4 Mo<\/div>\n                        <div class=\"cb-highlighted-numbers__text like-text-lg\">de sites web et applications<\/div>\n                                    <\/div>\n                            <div class=\"cb-highlighted-numbers__item \">\n                                                                    <div class=\"cb-highlighted-numbers__number like-h1\">8,8 Md<\/div>\n                        <div class=\"cb-highlighted-numbers__text like-text-lg\">de consentements utilisateurs par mois<\/div>\n                                    <\/div>\n                            <div class=\"cb-highlighted-numbers__item \">\n                                                                    <div class=\"cb-highlighted-numbers__number like-h1\">47+<\/div>\n                        <div class=\"cb-highlighted-numbers__text like-text-lg\">langues<\/div>\n                                    <\/div>\n                            <div class=\"cb-highlighted-numbers__item \">\n                                                                    <div class=\"cb-highlighted-numbers__number like-h1\">600 000+<\/div>\n                        <div class=\"cb-highlighted-numbers__text like-text-lg\">clients dans le monde entier<\/div>\n                                    <\/div>\n                    <\/div>\n        <\/div>\n\n<\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Inspirez confiance. Boostez vos performances. Optimisez la gestion des consentements.<\/p>\n","protected":false},"author":12,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"inline_featured_image":false,"editor_notices":[],"footnotes":""},"tags":[],"class_list":["post-4484","page","type-page","status-publish","hentry"],"acf":[],"thumbnail_status":false,"thumbnail_url":"https:\/\/www.cookiebot.com\/fr\/wp-content\/uploads\/sites\/5\/2025\/06\/First-Impressions-matter-social-image.png","_links":{"self":[{"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/pages\/4484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/comments?post=4484"}],"version-history":[{"count":0,"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/pages\/4484\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/media?parent=4484"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cookiebot.com\/fr\/wp-json\/wp\/v2\/tags?post=4484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}