--------------------------- Title: Campaign Hub Page URL: https://www.cookiebot.com/en/right-time-right-data-campaign/ --------------------------- # future-proof your business with Privacy-led, context-first marketing Trust in businesses has reached a historic low and people are more discerning than ever about sharing their data. Learn how to buck the anti-trust trend and future-proof your strategies with Privacy-Led Marketing. [Learn more](#h-the-state-of-digital-trust-in-2025-not-just-a-legal-requirement) [Explore demo](https://www.cookiebot.com/en/product-demo/) [Dynamic listing — customer logos loaded at runtime] The State of Digital Trust in 2025: Not just a legal requirement Consumers are more privacy-aware, more selective, and more willing to walk away from brands they don’t trust. This is not a rejection of data-sharing — it’s a call for accountability. 62% of consumers feel like they’ve “become the product” 46% accept all cookies less often than three years ago 44% say transparency is the top driver of trust 77% don’t fully understand how their data is collected or used ## The trust gap is real, but so is the opportunity for brands to lead with clarity and ethics. [Read report now](https://usercentrics.com/resources/state-of-digital-trust-report/) Why is Privacy-Led Marketing the future? Marketing has historically gone through a significant evolution roughly every two decades. Since the 2020s, privacy has emerged as the key driver of marketing strategy. 1960: Where marketing began The 4 Ps of marketing defined how we learn about and execute marketing: Product, Price, Place & Promotion. "Basic Marketing: A Managerial Approach" E. Jerome McCarthy 1980s: The birth of big consumer marketing Marketing exploded into a bold era of mass consumerism, iconic branding, and TV-driven influence. People, Process, and Physical Evidence were added to the mix of marketing pillars by Booms and Bitner to reflect the growing importance of services and experiences in a rapidly evolving marketplace. 2000s: The data-driven BOOM Marketers became obsessed with data, which was treated as "free." Martech exploded. Personalization was king. This rise of digital marketing adds the 8th P of marketing – Performance. 2016 until now: The privacy reckoning Data misuse brings distrust and legislation while legal, tech, and marketing teams struggled to align. Consent platforms, IAB frameworks, privacy UX, and big tech like Apple began to reshape expectations. Companies started realizing trust fuels performance more than precision – Privacy becomes the 9th P of marketing. Future-proof your marketing measurement strategies ## Privacy-Led Marketing Measurement Course Sticking to your old marketing mindset? This course is NOT for you. Get strategies, analytics and future-proof marketing measurement frameworks for you to not just survive, but to thrive in the age of Privacy-Led Marketing. **Jeff Sauer — Co-founder, MeasureU** [Enroll now](https://courses.usercentrics.com/course/marketing-measurement) Future-proof your marketing strategies with our guides ### Contextual consent Navigating the complexities of data privacy is a growing challenge for marketers and advertisers. This guide to contextual consent breaks down what it means, why it’s critical for building trust, and how it can enhance campaign effectiveness while keeping your strategies aligned with data privacy regulations.... [learn more](https://usercentrics.com/guides/contextual-consent/) ### Future of data in marketing Brands are entering a new era where data is a powerful tool, but only when handled responsibly. As privacy regulations evolve and technologies like Google Topics and Protected Audience APIs emerge, the future of marketing depends on effective, compliant data strategies. This guide will show you.... [learn more](https://usercentrics.com/guides/future-of-data-in-marketing/) ### How to prepare your marketing strategy for a cookieless future The cookieless future is becoming the cookieless present. Digital marketing and advertising require new solutions, like access to first-party data, consent management, and integrated tools to meet updated requirements from Google... [Learn More](https://usercentrics.com/knowledge-hub/the-cookieless-future-impact-and-solutions/) ## Cookiebot CMP helps make your first impressions about trust Create a trustworthy user experience by giving your visitors the freedom of choice and transparency on how their data is used. With multiple integration options, in minutes you can start collecting consent with little tech resource overhead. Enables granular consent options to respect user choice Customized branding for seamless, trustworthy user experience Pre-built, user-friendly templates enable setup in minutes ## What our customers and partners say about our cookie consent solutions Cookiebot Core ## Pricing You do not have to worry about selecting a plan right now, all of our plans start with a 14-day trial [Start free trial](https://admin.cookiebot.com/signup) _No credit card required_ ### Free - Up to 50 subpages _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - Limited to 1 domain _(A domain is a single website (e.g. example.com). Each domain is evaluated and billed separately based on its subpage count.)_ - Unlimited users _(Sessions are website visits, and users are team members with account access. There are no limits on traffic or users.)_ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **Free features** - Initial scan for cookies and trackers _(Automatically scans your website to detect cookies, trackers, and similar technologies.)_ - Easy, automated configuration set up _(Cookiebot automatically configures your consent setup with minimal manual effort.)_ ### Premium Lite €7 /month - Up to 50 subpages _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - Limited to 1 domain _(A domain is a single website (e.g. example.com). Each domain is evaluated and billed separately based on its subpage count.)_ - No traffic limitations _(Cookiebot does not charge based on page views or usage.)_ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **All Free features, plus** - Design your own Cookiebot™ banner _(Customize layout, colors, text, and branding while remaining fully compliant.)_ - Add your logo, and branding _(Add your own logo and brand styling to the consent banner.)_ - Multiple domain handling _(Manage and configure multiple domains from a single Cookiebot account.)_ - Advanced, automated reporting _(Access detailed consent and compliance reports that are automatically generated and updated.)_ - Support for 47+ languages _(Display consent banners in over 47 languages.)_ - Banner distribution by regions and countries _(Show different banner versions or rules based on a visitor’s geographic location.)_ ### Premium Small €15 /month /domain - Up to 350 subpages per domain _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - No traffic limitations _(Cookiebot does not charge based on page views or usage.)_ _Premium Small costs €15 per month per domain for accounts with four or more domains. Accounts with fewer than four domains and up to 3,500 subpages are priced at €30 per month per domain._ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **All Free features, plus** - Design your own Cookiebot™ banner _(Customize layout, colors, text, and branding while remaining fully compliant.)_ - Add your logo, and branding _(Add your own logo and brand styling to the consent banner.)_ - Multiple domain handling _(Manage and configure multiple domains from a single Cookiebot account.)_ - Advanced, automated reporting _(Access detailed consent and compliance reports that are automatically generated and updated.)_ - Support for 47+ languages _(Display consent banners in over 47 languages.)_ - Banner distribution by regions and countries _(Show different banner versions or rules based on a visitor’s geographic location.)_ ### Premium Medium €30 /month /domain - Up to 3,500 subpages per domain _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - No traffic limitations _(Cookiebot does not charge based on page views or usage.)_ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **All Free features, plus** - Design your own Cookiebot™ banner _(Customize layout, colors, text, and branding while remaining fully compliant.)_ - Add your logo, and branding _(Add your own logo and brand styling to the consent banner.)_ - Multiple domain handling _(Manage and configure multiple domains from a single Cookiebot account.)_ - Advanced, automated reporting _(Access detailed consent and compliance reports that are automatically generated and updated.)_ - Support for 47+ languages _(Display consent banners in over 47 languages.)_ - Banner distribution by regions and countries _(Show different banner versions or rules based on a visitor’s geographic location.)_ ### Premium Large €50 /month /domain - Up to 7,000 subpages per domain _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - No traffic limitations _(Cookiebot does not charge based on page views or usage.)_ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **All Free features, plus** - Design your own Cookiebot™ banner _(Customize layout, colors, text, and branding while remaining fully compliant.)_ - Add your logo, and branding _(Add your own logo and brand styling to the consent banner.)_ - Multiple domain handling _(Manage and configure multiple domains from a single Cookiebot account.)_ - Advanced, automated reporting _(Access detailed consent and compliance reports that are automatically generated and updated.)_ - Support for 47+ languages _(Display consent banners in over 47 languages.)_ - Banner distribution by regions and countries _(Show different banner versions or rules based on a visitor’s geographic location.)_ ### Premium XLarge €90 /month /domain - More than 7,000 subpages per domain _(A subpage is any unique URL on your domain. The total number of subpages determines your plan eligibility. Our Free and Premium Lite plan can only be applied to one domain.)_ - No traffic limitations _(Cookiebot does not charge based on page views or usage.)_ - Compliance for GDPR and ePrivacy (EU) _(Supports compliance with EU privacy laws, including GDPR and the ePrivacy Directive.)_ - Compliance for US (state) regulations _(Supports compliance with applicable US privacy laws, such as CCPA/CPRA and other state-level regulations.)_ - Google Consent Mode _(Integrates with Google Consent Mode to adjust Google tags based on user consent choices.)_ **All Free features, plus** - Design your own Cookiebot™ banner _(Customize layout, colors, text, and branding while remaining fully compliant.)_ - Add your logo, and branding _(Add your own logo and brand styling to the consent banner.)_ - Multiple domain handling _(Manage and configure multiple domains from a single Cookiebot account.)_ - Advanced, automated reporting _(Access detailed consent and compliance reports that are automatically generated and updated.)_ - Support for 47+ languages _(Display consent banners in over 47 languages.)_ - Banner distribution by regions and countries _(Show different banner versions or rules based on a visitor’s geographic location.)_ Shown prices are in Euro (EUR), excl. VAT where applicable. **How does the trial work?** Integrate a Cookiebot™ banner to enjoy all premium features free of charge during your 14-day trial. Create an account today and add your first domain. We will scan it to determine which plan you qualify for. If you decide to upgrade, we will recommend the most suitable Premium tier based on the number of subpages on your website. - Used on **2.4M** — websites and apps - Manages **8.8B** — monthly user consents - Supports **47+** — languages - Powers **600,000+** — customers --- ## Footer ### Product - [Cookiebot™ Consent Solution](https://www.cookiebot.com/en/cookie-consent-solution/) - [Usercentrics for Wix](https://www.cookiebot.com/en/cookiebot-for-wix-by-usercentrics-app/) - [Usercentrics Cookiebot WordPress Plugin](https://www.cookiebot.com/en/new-wp-cookie-plugin/) - [Cookie checker](https://www.cookiebot.com/en/cookie-checker/) - [Pricing](https://www.cookiebot.com/en/pricing/) ### Regulations - [DMA (EU)](https://www.cookiebot.com/en/digital-markets-act-dma/) - [GDPR (EU)](https://www.cookiebot.com/en/gdpr/) - [CCPA (California)](https://www.cookiebot.com/en/what-is-ccpa/) - [VCDPA (Virginia)](https://www.cookiebot.com/en/virginia-vcdpa/) - [LGPD (Brazil)](https://www.cookiebot.com/en/lgpd/) - [TCF v2.3 (IAB)](https://www.cookiebot.com/en/tcf/) - [Google Consent Mode (EU)](https://www.cookiebot.com/en/cookiebot-cmp-google-consent-mode/) - [Microsoft UET Consent Mode](https://www.cookiebot.com/en/microsoft-consent-mode-cmp/) ### Partners - [Become an affiliate](https://www.cookiebot.com/en/affiliates/) - [Affiliate Login](https://app.impact.com/login.user) - [Become a partner](https://www.cookiebot.com/en/resellers/) - [Find a partner](https://www.cookiebot.com/en/cookiebot-reseller/) ### Resources - [Blog](https://www.cookiebot.com/en/blog/) - [Digital Markets Act Hub](https://www.cookiebot.com/en/digital-markets-act-dma-resources/) - [Google Consent Mode Hub](https://www.cookiebot.com/en/google-consent-mode-resources/) - [Google Consent Mode V2 certification](https://courses.usercentrics.com/course/google-consent-mode-v2) - [Google Consent Audit Fixes](https://www.cookiebot.com/en/google-consent-audit-fixes/) - [Developer documentation](https://www.cookiebot.com/en/developer/) - [Cookiebot vs CookieYes](https://www.cookiebot.com/en/cookiebot-best-cookieyes-alternative/) - [Cookiebot vs OneTrust](https://www.cookiebot.com/en/onetrust-alternative/) - [Cookie Banner Cost Calculator](https://www.cookiebot.com/en/cookie-banner-pricing-calculator/) ### Company - [About us](https://www.cookiebot.com/en/about/) - [Careers](https://usercentrics.com/career/) - [Support](https://support.cookiebot.com/hc/en-us/) ©2026 Cookiebot. 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